Prime Minister’s Poll Ratings Plummet

YouGov’s first poll for 2023, published this week, will not have provided Downing Street with any reasons for cheer.  

It finds that 60% of those questioned now have an unfavourable view of the Prime Minister, Rishi Sunak.

In a sign that the PM’s honeymoon, if ever it existed, is well and truly over, YouGov notes that Sunak’s net favourability score “has fallen by 20 points from -9 on 24-25 October, when he accepted King Charles III's invitation to form a government, to -29 now.”

YouGov goes on to say: “The popularity of Sunak among Conservative voters has also fallen during his time in office, with 41% having an unfavourable view of their party’s leader, up from 30% when he became prime minister back in October. Half (51%) continue to have a positive view of the PM. Sunak, however, isn’t as unpopular as his party among the British public with only 22% having a favourable opinion of the Conservatives compared to 67% who don’t, giving a net score of -45.”

The Labour leader, Sir Keir Starmer, meanwhile has a net favourability rating of -8, with 38% liking him and 46% disliking him.  YouGov continues: “The public have a similar opinion of Labour as a whole, with 40% having a favourable opinion of the party compared to 47% who don’t, a net score of -7.”

In Scotland meanwhile, new polling by Survation for True North suggests that most voters would vote against independence. Asked how they would vote if there was a second referendum, 54% said no, whilst 46% would vote yes to Scotland becoming an independent country.   

Asked how they would vote in a Westminster general election if it was, as Nicola Sturgeon hopes, to become a de facto referendum on independence, 38% said the SNP, 22% Scottish Labour and 16% the Scottish Conservatives. 6% said they would vote Scottish Liberal Democrat.

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