Is Boris Johnson’s Re-Launch Dead on Arrival?
As Boris Johnson prepares for a New Year ‘relaunch’ he’ll be reading somewhat soberly recent polling. Opinium’s latest data for The Observer is based on a survey of 1,904 UK adults carried out between 21 st and 23 rd December. When it comes to headline voting intentions, Labour retains a lead on 39% with the Conservatives on 32%. Meanwhile, fresh from its victory in the North Shropshire by-electio,n the Lib Dems are on 11%, the highest vote share Opinium has given the party since the 2019 general election. When it comes to approval ratings, Boris Johnson now has a net rating of -31%, marginally better than his -35% two weeks ago. However, Opinium notes that this remains “comfortably among the worst we have recorded for him since he became prime minister.” Keir Starmer has a net approval rating of +4% as Leader of the Labour Party. Asked who they felt would make the best Prime Minister, 30% of respondents said Starmer with 24% opting for Boris Johnson. Digging deeper there ...